Few thoughts on an important paper that just appeared in Science, The spread of true and false news online. The paper received (and will receive) justified attention: it is massive (“~126,000 rumor cascades spread by ~3 million people more than 4.5 million times” in a long temporal window – from 2006 to 2017), it includes several detailed analyses (the authors did not only check basic metrics such as speed and size of diffusion, but they measured things like structural virality; the proportion of political versus non-political news; the role of bots; they run a sentiment analysis of the tweets, etc.), and it has a straightforward (and I guess welcome to many) take-home message: “fake” news are more successfull than “true” news in social media, at least in Twitter (*).
In 2013 I took the time to collect some data about the spread of a story about Oreo cookies. According to it, scientists demonstrated that Oreo cookies are as much, or possibly more, addictive than cocaine. The story spread and faded very quickly, in a couple of days in October 2013, but was reported by hundreds of English language media outlets, including prominent ones such as the Huffington Post or the Guardian.
I am almost leaving after few intense days at the Second Moscow-Tartu Late Summer School on Digital Humanities, where I was invited to give a talk about my research on the cultural dynamics of emotion in fiction (see two papers here and here), and more recently in song lyrics (no paper yet – a blog post documenting the very beginning of the research is here).
I am organising a one-hour theme session at the inaugural conference of the Cultural Evolution Society that will take place in Jena in September. The outline programme of the conference has been just published on their website. The session – “Cultural Evolution in the Digital Age” – is scheduled for the first day, Wednesday the 13th, in the morning. Plenty of other interesting talks and events all throughout the conference (but of course I am quite biased…). Below the excellent abstracts of the three talks that will constitute the session. See you in Jena!
Exactly four years ago, writing on this very blog, I was starting to mumble about the possibility of a journal dedicated to the field of Cultural Evolution. The post prompted a number of supportive reactions and some actual actions – for example, a meeting at the EHBEA Conference 2014 in Bristol – but without any concrete result (my summary of the situation at the end of 2015 is here).